Saturday, 24 January 2009

Summary

The first step to generate a massive keyword list is to write down all of the products and
services you will be promoting on your website. Think of product and service names,
model numbers, and features that describe your products and services. Consider what
keywords a prospective customer may use to find your website.
Once you have an initial keyword list, use the Google Keywords Tool and WordTracker
to expand your keyword list.

Check out your competitor's keywords meta tags, to discover even more targeted
keywords.

Finally, don’t forget to ask your affiliate manager for a list of recommended keywords.


Books:
The Search, by John Battelle
Keyword Research Guide, by WordTracker
Google Hacks, by O'Reilly
Online Tutorials and Guides:
How to Find More Keywords (Flash Tutorial), by Yahoo Search Marketing
Guide to Getting More Traffic, by Yahoo Search Marketing
Selecting Keywords, by Google AdWords
Web-Based Keyword Tools
Yahoo Keyword Suggestion Tool (FREE)
Google Keywords Tool (FREE)
WordTracker (Free trial - and multiple subscription options)
KeywordDiscovery (Monthly subscription)

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